Morality is concerned with how actions affect beings who can experience life going well or badly. It asks what should matter when we choose, judge, permit, forbid, praise or condemn.
Some people ground morality in religion. Others ground it in suffering, wellbeing, fairness, rights, duties, compassion, social life or reason. Truth By Reason does not begin by assuming one final answer. It asks what each moral claim depends on and what follows if it is true.
A moral system that ignores suffering, power, vulnerability and consequences is incomplete. But a moral system based only on emotion may also be unstable. Ethical reasoning needs both concern and clarity.
Evidence notes
Moral reasoning uses facts about consequences, psychology, social life, suffering and human or animal experience, but it also involves values and principles.
Ethical questions
Who can be harmed? Who benefits? Who pays the cost? Are we being consistent? Are we excusing harm because it is normal, profitable or traditional?
Conclusion
Morality is not made serious by slogans. It becomes serious when we examine what matters, who is affected and whether our reasons are consistent.